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Brian Crutcher Named COO of TI

Has been EVP for all business and sales operations, Kilby Labs and information technology.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Texas Instruments (TI) said Brian Crutcher has been promoted to chief operating officer (COO). Crutcher is a 21-year veteran of the company and has been EVP responsible for all business and sales operations, Kilby Labs and information technology. As COO, he adds oversight of TI’s global technology and manufacturing operations to his current duties.
 
“Brian has an impressive track record of operational and strategic accomplishments,” said Rich Templeton, TI’s chairman, president and CEO. “Over the past five years, he has driven important business results and strategic initiatives that have made the company stronger.”
 
Crutcher joined TI in 1996 and during his first 10 years served in a variety of leadership roles in the sales organization, including VP in charge of the Americas. He later moved into business operations and at separate times led each of the company’s two business segments, Analog and Embedded Processing.

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